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职位名称：17762-Digital Marketing Specia-上海市
职位描述/要求：Principal Duties and Responsibilities:
? Based on customer persona in different business and platform, support leaders to formulate long term and short term strategies and implement plans for eTeam by internal and external resource.
? Coordinate internal resource, cross-division marketing resource and third-party operation resource to implement plans to generate more leads and increase the leads quality.
? Execute Search engine marketing advertising and develop search engine keywords promotion plans and strategies.
? Collaborate with global teams to obtain high-quality customer engagement resources and conduct targeted promotions through localized production.
? Continuously improve customers’ digital experience through data analysis, content optimization and other methods to convert more leads.
? Promote the use of AI tools through global cooperation, empowering product, industry, marketing and sales to improve more efficiency.

Qualifications:.
? BS/MS degree in marketing or related field
? At least 3-4 years working experience in digital marketing, medical device industry background or social agency background will be preferred.
? Knowledge of social media is an advantage.
? Good experience of e-commerce & SEM/SEO
? Excellent oral and written communication skills in both English and Chinese.
? Demonstrated organizational skills: the ability to handle multiple projects simultaneously and meet strict deadlines. Strong verbal and written communication skills, attention to detail & accuracy.
? Ability to work well independently as well as in a cross-functional team. Ability to work in a fast-paced environment with high sense of responsibility, patience and confidentiality.
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