【序号】:1
【作者】:Hakan ünal
【题名】:Ambush marketing and sports
【期刊】:International Journal of Human Sciences, 2011, Vol.8 (1), pp.1082
【年、卷、期、起止页码】:2011, Vol.8 (1), pp.1082
【全文链接】:http://www.j-humansciences.com/index.php/uib/article/view/1646%3b%3bhttp:/www.doaj.org/doaj?func=openurl&genre=article&issn=13035134&date=2011&volume=8&issue=1&spage=1082【序号】:2
【作者】:Ridvan Ekmekci , Y. Aytul Dgli Ekmekci
【题名】:SPORTS MARKETING
【期刊】:Pamukkale Journal of Sport Sciences, 2010, Vol.1 (1), pp.23
【年、卷、期、起止页码】:2010, Vol.1 (1), pp.23
【全文链接】:http://psbd.pau.edu.tr/index.php/pjss/article/view/4【序号】:3
【作者】:André Richelieu , Michel Desbordes
【题名】:Sports teams and equipment manufacturers going international: Thestrategic leverage of co-branding
【期刊】:Sport, Business and Management: An International Journal, 2013,Vol.3 (1), pp.63-77
【年、卷、期、起止页码】:2013, Vol.3 (1), pp.63-77
【全文链接】:http://www.emeraldinsight.com/journals.htm?articleid=17085281&show=html&ini=CNKI